Thanks for Sharing Our Success!
As 2002 draws to a close, I want to take a moment to thank all of our clients and partners for their enthusiastic support and help in making this year a stellar success for iMakeNews.
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As iMakeNews ends another year, I thought it might be interesting to take a nostalgic look back at some customers that have been using the iMakeNews services for several years, not only to see how their newsletter campaign has evolved, but also to see if they had any specific resolutions or goals for the upcoming year.
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As we reach the end of the year, many of us will reflect on the past 12 months and contemplate good times and bad. Although our industry has been fickle, remember: Opportunity is all around us -- we just have to look for it.
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I've been in the publishing business a long time, including a stint as an associate publisher for PC Magazine and PC Week. Ever since I started this column, I've been stockpiling "think like a publisher" tidbits. As many of you will soon be knee-deep in planning next year's budgets, I'll share these over the next weeks.
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I last supplied a little perspective on how thinking of yourself as a publisher lends more validity to your newsletter efforts. What follows are a few more tidbits to tuck under your publisher's hat.
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“Driving Revenue With Words: The Manager’s Guide to Proven Online Copywriting Tactics” by Debbie Weil is packed with tips, checklists and resources you can put to use immediately.
