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FREE Metrics Guide Offer
On June 22, MarketingSherpa helped technology marketers in the Boston area better understand the challenges they face through information that is found in their first annual IT Marketing Metrics Guide: 2004 Data for Software, Hardware, & Services Marketers. Andrew Latzman, Sherpa’s Metrics Editor, compiled the guide through in depth case studies, extensive research, and behind-the-scenes interviews. During the seminar, he shared real-world advice on how to set strategy, select the most effective tactics, justify a budget or planned test, and see where your results stand in relation to your marketing peers.
A personal copy of the IT Marketing Metrics Guide (a $197 value) can be yours FREE, simply by filling out the survey below and entering the Metrics Drawing. All responses that are received by July 30th will be entered into the drawing and one lucky winner will win this valuable guide. The survey will only take a few moments and you can look for the results in an upcoming issue of Informed Marketer News.
[PRINTER FRIENDLY VERSION]
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