Back in our February issue, we introduced our readers to IMN RSS. Using this feature, you can track RSS feed readership much like you can a regular newsletter program.  The IMN Trackable RSS capability allows you to instantly start publishing RSS feeds that link directly to your newsletter or blog.  Subscribers who include your RSS feed in their aggregator will immediately have access to the headlines and abstracts of your newsletter or blog’s content.

Because the IMN RSS feature is trackable, when your subscribers interact with content in the RSS feeds, you can learn what they’re reading most and incorporate this knowledge into your overall RSS/newsletter campaign.

Based on the overwhelming response we got when we first told you about RSS, we think that many of you may be ready to incorporate trackable RSS into your newsletter program. 

We want to help get you started, so here are a couple of things that may provide you with what you need to begin this process:  

1. First, we want to direct you to webpronews.com, where you’ll find a “how-to” article that includes RSS tools and links.  This is a good starting point for incorporating RSS into your newsletter program. 
   
   
2. Secondly, if you are ready to include trackable RSS in your newsletter program, we are ready to get you started!  We’re offering, for a limited time, a FREE 30-day trial.  This promotion, available to customers who are already using the IMN service, will help jump start your RSS program.  And you’ll soon be able to see exactly which of your readers are RSS converts and what they are accessing when they get your RSS feed.